Production video for Jardin Americano Crema coffee
Pleasure to feel
Light and harmonious taste, author’s Arabica blend and dense velvety coffee foam are magically intertwined in the roller. They tell an amazing story and immerse you in the world of Jardin Americano Crema. They allow us to observe in detail the unsurpassed aroma and practically feel the delicate taste of freshly brewed coffee.




Undoubtedly, the most spectacular part of the video is shots with «coffee space», inspired by the world’s food style masterpieces. To achieve such an effect without complex equipment, motion control and a high-speed camera, we were able to build a scene with larger grains suspended with complex light and a suspension of small particles in the air. In it, it was possible to «fly» the camera without motion control, and then finalize the resulting unique frames using computer graphics.
For screens with portrait orientation, we have collected a special version of the video.
Client
Jardin
Art director
Vova Bugay
Creative copywriter
Alena Sobol
Video production
PLAY
Film director
Olga Ivanenko
Operator
Konstantin Ryabkov
Producer
Maria Asetskaya,
Daria Kuchinskaya
Food stylist
Daria Karpova
Project manager