Packaging of the Feelin ice cream line in paper cups

Feelin is a new line of ice cream from Nordar. The line includes several flavors: chocolate-orange, chocolate-pomegranate and pistachio-strawberry/vanilla-custard. When developing the packaging design, it was important to maintain continuity with the line of Feelin branded dairy products. Therefore, we tried to keep the key elements: the handwritten logo, the pattern and the premium dark background color, against which all elements look especially contrasting and expressive.

A feature of the packaging is the presence of a spoon inside, as indicated by the stamps on the cup and on the lid.